The global peer-to-peer (P2P) lending market size is expected to be worth around USD 45.77 Billion by 2035, from USD 7.15 billion in 2025, growing at a CAGR of 20.4% during the forecast period from 2026 to 2035. The growing emphasis of people to purchase cars through EMI payment solutions is expected to boost the growth of the peer-to-peer (P2P) lending market.
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The P2P lending platforms have gained traction in recent times. A P2P lending platform helps in connecting individual borrowers with individual lenders without the intervention of traditional banks. There are several types of loans provided by this sector, including non-business loans and business loans. The P2P loans are used for different purposes such as repaying bank debt, credit card recycling, education, home renovation, buying a car, family celebration and others. This market is expected to rise significantly with the growth of the BFSI sector in different parts of the world.
AI has played a prominent role in the peer-to-peer (P2P) lending market. The integration of AI in P2P platforms helps in improving credit scores and detecting fraudulent activities in the lending sector. Moreover, AI enhances the loan processing activities by gathering overall credit information of the customer, coupled with deriving the spending habits of the borrowers at a quick pace. Thus, the integration of AI in P2P platforms is contributing to the industry in a positive manner.
| Report Coverage | Details |
| Market Size in 2026 | USD 8.61 Billion |
| Market Size by 2035 | USD 45.77 Billion |
| Growth Rate From 2026 to 2035 | CAGR of 20.4% |
| Base Year | 2025 |
| Forecast Period | 2026-2035 |
| Segments Covered | By Type, By Loan Type, By Purpose Type, By End-User, By Regional |
| Market Analysis (Terms Used) | Value (US$ Million/Billion) or (Volume/Units) |
| Regional scope | North America; Europe; Asia Pacific; Latin America; MEA |
Numerous P2P companies are partnering with AI providers to develop AI-integrated P2P platforms for the end-users.
The market players are engaged in launching different types of P2P platforms to cater for the needs of the business owners.
Several P2P lending companies are investing rapidly to provide low-rate financial solutions in isolated areas to attract maximum consumers.
The rising development in the NBFC sector in several developing nations is expected to create growth opportunities for the market players in the future.
The growing popularity of family celebration loans in the North American region is likely to reshape the industry in the upcoming days.
The consumer lending segment held the largest share of the market. The rising emphasis of P2P lending companies on delivering low-rate loans to consumers has boosted the market expansion. Additionally, rapid investment by market players for designing numerous consumer lending platforms is expected to drive the growth of the peer-to-peer (p2p) lending market.
The business lending segment is expected to grow with the highest CAGR during the forecast period. The growing focus of financial companies on delivering business loans to proprietors has driven the market growth. Moreover, partnerships among finance companies and business organisations for delivering low-rate loans to businessmen are expected to propel the growth of the peer-to-peer (p2p) lending market.
The unsecured segment dominated the industry. The growing adoption of unsecured loans by non-working people in underdeveloped nations has boosted the market growth. Moreover, the availability of unsecured loans on online P2P platforms, coupled with a rise in the number of unsecured loan providers, is expected to propel the growth of the peer-to-peer (p2p) lending market.
The secured segment is expected to expand with the fastest CAGR during the forecast period. The rising emphasis of P2P lenders on delivering secured loans to genuine consumers has boosted the market expansion. Additionally, numerous advantages of secured loans include lower interest rates, higher borrowing amounts, flexible repayment terms and others are expected to drive the growth of the peer-to-peer (p2p) lending market.
The repaying bank debt segment dominated the market. The increasing consumer preference to adopt P2P loans for repaying bank debts has boosted the market growth. Moreover, the rising emphasis of lending companies to deliver low-rate loans for paying bank debts in developing nations is expected to accelerate the growth of the peer-to-peer (p2p) lending market.
The home renovation segment is expected to rise with the highest CAGR during the forecast period. The rising adoption of P2P loans for renovating houses in several nations, including Vietnam, India, Thailand and some others, has driven the market expansion. Additionally, rapid investment by P2P lenders to deliver home renovation loans at attractive interest rates is expected to propel the growth of the peer-to-peer (p2p) lending market.
The non-business loans segment held the highest share of the industry. The growing demand for personal loans from corporate employees in developing nations has boosted the market expansion. Moreover, the rising emphasis of market players to deliver non-business loans at low interest rates to gain maximum consumer attraction is expected to accelerate the growth of the peer-to-peer (P2P) lending market.
The business loans segment is expected to expand with the highest CAGR during the forecast period. The rising demand for low-rate loans from the SMEs in third-world countries has driven the market growth. Also, partnerships among business organisations and P2P platforms to deliver numerous financing solutions in different parts of the world is expected to drive the growth of the peer-to-peer (P2P) lending market.
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North America led the peer-to-peer (p2p) lending market. The rapid expansion of the BFSI sector in several nations, such as Mexico, the U.S., Canada, and others, has boosted the market growth. Also, numerous government initiatives aimed at strengthening security in the banking sector, coupled with the presence of several market players such as StreetShares, Inc., LendingClub Bank, Prosper Funding LLC and some others, are expected to drive the growth of the peer-to-peer (p2p) lending market in this region.
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The U.S. is a major contributor in this region for the Peer to Peer (P2P) lending market. The rise in the number of P2P startups, coupled with technological advancements in the banking sector, has driven the market expansion. Moreover, the rising popularity of online lending platforms along with the growing demand for unsecured loans is playing a prominent role in shaping the industrial landscape.
Asia Pacific is expected to rise with the highest CAGR during the forecast period. The rising demand for secured loans from the business organisations in numerous countries, including China, India, Japan, South Korea, Singapore and some others, has boosted the market expansion. Moreover, rapid investment by the government for integrating AI in the BFSI sector, coupled with surging demand for education loans, is expected to drive the growth of the peer-to-peer (p2p) lending market in this region.
Japan dominated the market in this region. The surging demand for unsecured loans from the youth, coupled with the integration of blockchain in the finance sector, has driven the market expansion. Moreover, partnerships among P2P lending platforms and credit card companies to develop trustworthy lending platforms are expected to foster the growth of the peer-to-peer (p2p) lending market in this region.
Europe held a significant share of the market. The growing adoption of P2P loans for purchasing vehicles in several countries, including Germany, Italy, the UK, France, the Netherlands and some others, has boosted the market expansion. Also, numerous government initiatives aimed at strengthening the NBFC sector, coupled with surging demand for business loans, are expected to boost the growth of the peer-to-peer (p2p) lending market in this region.
The UK led the market in this region. The rising demand for education loans from middle-class consumers has driven the market growth. Moreover, collaborations among P2P companies and AI developers to launch AI-based lending platforms are playing a vital role in shaping the industrial landscape.
| Company | Headquarters | Offerings |
| Lendermarket | Dublin, Ireland | Lendermarket is an Irish peer-to-peer (P2P) lending platform that connects investors with various consumer and personal loans from selected loan originators, primarily based in Europe and Latin America. It has since grown into a multi-lender platform, offering diversification across various loan types (primarily consumer loans) and countries, including Spain, Mexico, and Colombia. |
| Prosper Funding LLC | California, USA | Prosper Funding LLC is the entity behind Prosper Marketplace, a pioneer in US peer-to-peer (P2P) lending, connecting borrowers seeking personal loans with investors buying notes backed by those loans, offering a digital platform for financial well-being, personal loans, credit cards, and home equity products. |
| Upstart Network, Inc. | California, USA | Upstart Network is a leading AI-powered lending marketplace that uses artificial intelligence and machine learning to help banks and credit unions make smarter, fairer lending decisions, connecting consumers with loans. This company offers a cloud-based platform for various credit products, focusing on automated, digital-first experiences. |
| RateSetter | London, United Kingdom | RateSetter was a prominent UK-based peer-to-peer (P2P) lending platform that allowed individuals and businesses to lend and borrow money directly from each other. This brand operated an online marketplace where it matched lenders with borrowers seeking personal, property, or car finance loans. |
| Street Shares, Inc. | Virginia, United States | StreetShares, Inc. is a financial technology (FinTech) company that evolved from a veteran-focused peer-to-peer lender into a white-label, small business banking software-as-a-service (SaaS) provider, powering digital lending for community banks, credit unions, and other institutions with its Atlas Platform. |
| Bondora Capital OÜ | Tallinn, Estonia | Bondora Capital OÜ is the Estonian-registered entity within the broader Bondora Group. This brand connects investors with borrowers through online platforms, focusing on diversified, cross-border lending in countries such as Finland, Spain, Estonia, and Latvia. |
| AS Mintos Marketplace | Riga, Latvia | AS Mintos Marketplace is a leading European online investment platform that connects investors with a diverse range of income-generating assets, including loans, bonds, real estate, and ETFs. It is a regulated investment firm, authorised by the Latvian Financial and Capital Market Commission (FCMC). |
| Proplend | London, United Kingdom | Proplend is a UK-based, FCA-approved peer-to-peer (P2P) lending platform that connects investors with creditworthy borrowers seeking finance for income-producing commercial properties located in England and Wales. |
| PeerBerry | Zagreb, Croatia | PeerBerry is a European peer-to-peer (P2P) investment platform that connects investors with various loan opportunities, such as consumer, real estate, and business loans. |
| LendingClub Bank | California, USA | LendingClub Bank is the banking arm of LendingClub Corporation, a digital marketplace bank offering personal loans, auto refinancing, and personal/business banking products. |
By Type
By Loan Type
By Purpose Type
By End-User
By Region