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Peer-to-Peer (P2P) Lending Market
Updated Date : 15 December 2025   |   Report Code : 1007

Peer-to-Peer (P2P) Lending Market Size, Share, and Trends 2026 to 2035

Peer-to-Peer (P2P) Lending Market Size, Share & Trends Analysis Report By Type (Consumer Lending, Business Lending), By Loan Type (Secured, Unsecured), By End-user, By Purpose Type, By Region, And Segment Forecasts 2026 To 2035

Category: Information Security Insight Code: 1007 Format: PDF / PPT / Excel
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Revenue, 2025
USD 7.15 Billion
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Forecast, 2035
USD 45.77 Billion
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CAGR, 2026 – 2035
CAGR of 20.4%
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Report Coverage
Global

Peer-to-Peer (P2P) Lending Market Size and Growth 2026 to 2035

The global peer-to-peer (P2P) lending market size is expected to be worth around USD 45.77 Billion by 2035, from USD 7.15 billion in 2025, growing at a CAGR of 20.4% during the forecast period from 2026 to 2035. The growing emphasis of people to purchase cars through EMI payment solutions is expected to boost the growth of the peer-to-peer (P2P) lending market.

Peer-to-Peer (P2P) Lending Market Size 2025 To 2035

Peer-to-Peer (P2P) Lending Market Key Takeaways

  • By type, the consumer lending segment dominated the market.
  • By type, the business lending segment is expected to grow with the highest CAGR during the forecast period.
  • By loan type, the unsecured segment led the industry.
  • By loan type, the secured segment is expected to grow with the fastest CAGR during the forecast period.
  • By purpose type, the repaying bank debt segment led the market.
  • By purpose type, the home renovation segment is expected to grow with the highest CAGR during the forecast period.
  • By end-user, the non-business loans segment held the largest share of the market.
  • By end-user, the business loans segment is expected to expand with the highest CAGR during the forecast period.

Market Overview

The P2P lending platforms have gained traction in recent times. A P2P lending platform helps in connecting individual borrowers with individual lenders without the intervention of traditional banks. There are several types of loans provided by this sector, including non-business loans and business loans. The P2P loans are used for different purposes such as repaying bank debt, credit card recycling, education, home renovation, buying a car, family celebration and others. This market is expected to rise significantly with the growth of the BFSI sector in different parts of the world.

Why AI is Playing a Vital Role in the Peer-to-Peer (P2P) Lending Market?

AI has played a prominent role in the peer-to-peer (P2P) lending market. The integration of AI in P2P platforms helps in improving credit scores and detecting fraudulent activities in the lending sector. Moreover, AI enhances the loan processing activities by gathering overall credit information of the customer, coupled with deriving the spending habits of the borrowers at a quick pace. Thus, the integration of AI in P2P platforms is contributing to the industry in a positive manner.

  • In April 2025, CSI launched an AI-based fraud detection platform. This fraud detection platform is designed for the BFSI sector in different parts of the world.

Report Scope of Peer-to-Peer (P2P) Lending Market

Report Coverage Details
Market Size in 2026 USD 8.61 Billion
Market Size by 2035 USD 45.77 Billion
Growth Rate From 2026 to 2035 CAGR of 20.4%
Base Year 2025
Forecast Period 2026-2035
Segments Covered By Type, By Loan Type, By Purpose Type, By End-User, By Regional
Market Analysis (Terms Used) Value (US$ Million/Billion) or (Volume/Units)
Regional scope North America; Europe; Asia Pacific; Latin America; MEA
  • Partnerships

Numerous P2P companies are partnering with AI providers to develop AI-integrated P2P platforms for the end-users.

  • Product Launches

The market players are engaged in launching different types of P2P platforms to cater for the needs of the business owners.

  • Business Expansions

Several P2P lending companies are investing rapidly to provide low-rate financial solutions in isolated areas to attract maximum consumers.

Future Outlook in the Industrial Distribution Market

  • Rapid Expansion of the NBFC Sector

The rising development in the NBFC sector in several developing nations is expected to create growth opportunities for the market players in the future.

  • Popularity of Family Celebration Loans

The growing popularity of family celebration loans in the North American region is likely to reshape the industry in the upcoming days.

Segmentation Analysis

The consumer lending segment held the largest share of the market. The rising emphasis of P2P lending companies on delivering low-rate loans to consumers has boosted the market expansion. Additionally, rapid investment by market players for designing numerous consumer lending platforms is expected to drive the growth of the peer-to-peer (p2p) lending market.

The business lending segment is expected to grow with the highest CAGR during the forecast period. The growing focus of financial companies on delivering business loans to proprietors has driven the market growth. Moreover, partnerships among finance companies and business organisations for delivering low-rate loans to businessmen are expected to propel the growth of the peer-to-peer (p2p) lending market.

The unsecured segment dominated the industry. The growing adoption of unsecured loans by non-working people in underdeveloped nations has boosted the market growth. Moreover, the availability of unsecured loans on online P2P platforms, coupled with a rise in the number of unsecured loan providers, is expected to propel the growth of the peer-to-peer (p2p) lending market.

The secured segment is expected to expand with the fastest CAGR during the forecast period. The rising emphasis of P2P lenders on delivering secured loans to genuine consumers has boosted the market expansion. Additionally, numerous advantages of secured loans include lower interest rates, higher borrowing amounts, flexible repayment terms and others are expected to drive the growth of the peer-to-peer (p2p) lending market.

The repaying bank debt segment dominated the market. The increasing consumer preference to adopt P2P loans for repaying bank debts has boosted the market growth. Moreover, the rising emphasis of lending companies to deliver low-rate loans for paying bank debts in developing nations is expected to accelerate the growth of the peer-to-peer (p2p) lending market.

The home renovation segment is expected to rise with the highest CAGR during the forecast period. The rising adoption of P2P loans for renovating houses in several nations, including Vietnam, India, Thailand and some others, has driven the market expansion. Additionally, rapid investment by P2P lenders to deliver home renovation loans at attractive interest rates is expected to propel the growth of the peer-to-peer (p2p) lending market.

The non-business loans segment held the highest share of the industry. The growing demand for personal loans from corporate employees in developing nations has boosted the market expansion. Moreover, the rising emphasis of market players to deliver non-business loans at low interest rates to gain maximum consumer attraction is expected to accelerate the growth of the peer-to-peer (P2P) lending market.

The business loans segment is expected to expand with the highest CAGR during the forecast period. The rising demand for low-rate loans from the SMEs in third-world countries has driven the market growth. Also, partnerships among business organisations and P2P platforms to deliver numerous financing solutions in different parts of the world is expected to drive the growth of the peer-to-peer (P2P) lending market.

Business Loans in the U.S. by Online Lenders (2024)

Regional Highlights

  • North America dominated the peer-to-peer (P2P) lending market in 2025.
  • The U.S. held the largest revenue share in the North American region.
  • Asia Pacific is expected to grow with the highest CAGR during the forecast period.
  • Japan led the industry in the Asia Pacific region.
  • Europe is expected to rise with a significant CAGR during the forecast period.
  • The UK dominated the industry in the European region.

By Regional Insights

North America led the peer-to-peer (p2p) lending market. The rapid expansion of the BFSI sector in several nations, such as Mexico, the U.S., Canada, and others, has boosted the market growth. Also, numerous government initiatives aimed at strengthening security in the banking sector, coupled with the presence of several market players such as StreetShares, Inc., LendingClub Bank, Prosper Funding LLC and some others, are expected to drive the growth of the peer-to-peer (p2p) lending market in this region.

LENDINGCLUB Bank Revenue in US$ Thousand, By Segment (2024)

The U.S. is a major contributor in this region for the Peer to Peer (P2P) lending market. The rise in the number of P2P startups, coupled with technological advancements in the banking sector, has driven the market expansion. Moreover, the rising popularity of online lending platforms along with the growing demand for unsecured loans is playing a prominent role in shaping the industrial landscape.

Asia Pacific is expected to rise with the highest CAGR during the forecast period. The rising demand for secured loans from the business organisations in numerous countries, including China, India, Japan, South Korea, Singapore and some others, has boosted the market expansion. Moreover, rapid investment by the government for integrating AI in the BFSI sector, coupled with surging demand for education loans, is expected to drive the growth of the peer-to-peer (p2p) lending market in this region. 

Japan dominated the market in this region. The surging demand for unsecured loans from the youth, coupled with the integration of blockchain in the finance sector, has driven the market expansion. Moreover, partnerships among P2P lending platforms and credit card companies to develop trustworthy lending platforms are expected to foster the growth of the peer-to-peer (p2p) lending market in this region.

Europe held a significant share of the market. The growing adoption of P2P loans for purchasing vehicles in several countries, including Germany, Italy, the UK, France, the Netherlands and some others, has boosted the market expansion. Also, numerous government initiatives aimed at strengthening the NBFC sector, coupled with surging demand for business loans, are expected to boost the growth of the peer-to-peer (p2p) lending market in this region. 

The UK led the market in this region. The rising demand for education loans from middle-class consumers has driven the market growth. Moreover, collaborations among P2P companies and AI developers to launch AI-based lending platforms are playing a vital role in shaping the industrial landscape.

Company Ecosystem in the Peer-to-Peer (P2P) Lending Market

Company Headquarters Offerings
Lendermarket Dublin, Ireland Lendermarket is an Irish peer-to-peer (P2P) lending platform that connects investors with various consumer and personal loans from selected loan originators, primarily based in Europe and Latin America. It has since grown into a multi-lender platform, offering diversification across various loan types (primarily consumer loans) and countries, including Spain, Mexico, and Colombia.
Prosper Funding LLC California, USA Prosper Funding LLC is the entity behind Prosper Marketplace, a pioneer in US peer-to-peer (P2P) lending, connecting borrowers seeking personal loans with investors buying notes backed by those loans, offering a digital platform for financial well-being, personal loans, credit cards, and home equity products.
Upstart Network, Inc. California, USA Upstart Network is a leading AI-powered lending marketplace that uses artificial intelligence and machine learning to help banks and credit unions make smarter, fairer lending decisions, connecting consumers with loans. This company offers a cloud-based platform for various credit products, focusing on automated, digital-first experiences.
RateSetter London, United Kingdom RateSetter was a prominent UK-based peer-to-peer (P2P) lending platform that allowed individuals and businesses to lend and borrow money directly from each other. This brand operated an online marketplace where it matched lenders with borrowers seeking personal, property, or car finance loans.
Street Shares, Inc. Virginia, United States StreetShares, Inc. is a financial technology (FinTech) company that evolved from a veteran-focused peer-to-peer lender into a white-label, small business banking software-as-a-service (SaaS) provider, powering digital lending for community banks, credit unions, and other institutions with its Atlas Platform.
Bondora Capital OÜ Tallinn, Estonia Bondora Capital OÜ is the Estonian-registered entity within the broader Bondora Group. This brand connects investors with borrowers through online platforms, focusing on diversified, cross-border lending in countries such as Finland, Spain, Estonia, and Latvia.
AS Mintos Marketplace Riga, Latvia AS Mintos Marketplace is a leading European online investment platform that connects investors with a diverse range of income-generating assets, including loans, bonds, real estate, and ETFs. It is a regulated investment firm, authorised by the Latvian Financial and Capital Market Commission (FCMC).
Proplend London, United Kingdom Proplend is a UK-based, FCA-approved peer-to-peer (P2P) lending platform that connects investors with creditworthy borrowers seeking finance for income-producing commercial properties located in England and Wales.
PeerBerry Zagreb, Croatia PeerBerry is a European peer-to-peer (P2P) investment platform that connects investors with various loan opportunities, such as consumer, real estate, and business loans.
LendingClub Bank California, USA LendingClub Bank is the banking arm of LendingClub Corporation, a digital marketplace bank offering personal loans, auto refinancing, and personal/business banking products.

SWOT

Strengths

    • Promotion of financial inclusion.
    • Popularity of on-the-go loan disbursal.
    • Rapid investment by market players for developing secured P2P platforms.

Weaknesses

    • Rise in the number of loan defaulters.
    • Cybersecurity threats.
    • High interest rates.

Opportunities

    • Integration of AI in lending platforms.
    • Popularity of unsecured loans.
    • Deployment of big data analytics in the fintech sector.

Threats

    • High credit risk.
    • Competition from the banking sector.
    • Compliance-related issues.

Partnerships Among Market Players

  • In August 2025, Capsphere partnered with CGC Digital. This partnership is aimed at launching a P2P lending platform in Malaysia.
  • In June 2025, Gelato partnered with Morpho. This partnership is done to offer embedded crypto-backed loans for brokers, wallets, and fintech apps.
  • In February 2025, Mbanq partnered with P2P. This partnership aims to launch a digital finance platform in Brazil and the U.S.

Recent Developments by Brands

  • In November 2025, Finclub launched a new P2P lending platform. This lending platform is designed for global investors to derive maximum profits.
  • In May 2025, Liquidium launched a new crypto lending platform. This lending platform deals in different types of cryptocurrencies, including Bitcoin, Ethereum, and Solana.
  • In January 2025, WhatsApp launched a P2P platform. This new P2P platform is designed for Indian consumers

Segment Covered in the Report

By Type

  • Consumer Lending
  • Business Lending

By Loan Type

  • Secured
  • Unsecured

By Purpose Type

  • Repaying Bank Debt
  • Credit Card Recycling
  • Home Renovation
  • Buying Car
  • Education
  • Family Celebration
  • Others

By End-User

  • Non-Business Loans
  • Business Loans

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
    • Rest of North America
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Europe
    • Western Europe
    • Germany
    • Italy
    • France
    • Netherlands
    • Spain
    • Portugal
    • Belgium
    • Ireland
    • UK
    • Iceland
    • Switzerland
    • Poland
    • Rest of Western Europe
    • Eastern Europe
    • Austria
    • Russia & Belarus
    • Türkiye
    • Albania
    • Rest of Eastern Europe
  • Asia Pacific
    • China
    • Taiwan
    • India
    • Japan
    • Australia and New Zealand,
    • ASEAN Countries (Singapore, Malaysia)
    • South Korea
    • Rest of APAC
  • MEA
    • GCC Countries
    • Saudi Arabia
    • United Arab Emirates (UAE)
    • Qatar
    • Kuwait
    • Oman
    • Bahrain
    • South Africa
    • Egypt
    • Rest of MEA
FAQ's

Answer : The Peer-to-Peer Lending market consists of online platforms that directly connect individual borrowers with individual or institutional lenders, allowing loans to be issued without traditional financial intermediaries such as banks. These platforms facilitate loan processing, credit assessment, and repayment management.

Answer : Peer-to-Peer Lending works by enabling borrowers to apply for loans on digital platforms, where lenders review loan requests and choose to fund them either partially or fully. The platform handles credit scoring, loan agreements, payment collection, and distribution of returns to lenders.

Answer : Borrowers may benefit from quicker approval processes and potentially more flexible terms, while lenders may gain access to alternative investment opportunities with diversified risk profiles. Both parties benefit from the transparency and accessibility of online lending platforms.

Answer : Key challenges include regulatory variations across regions, credit risk associated with borrower defaults, platform reliability, and the need for strong security measures to protect financial data and transactions.

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Meet the Team

Aditi Shivarkar is a seasoned professional with over 14 years of experience in healthcare market research. As a content reviewer, Aditi ensures the quality and accuracy of all market insights and data presented by the research team.

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